Once you’ve decided which package is perfect for you, select a day and time to suit. Bookings require a deposit online, and the remaining balance is to be paid in studio at your appointment. Please note, deposits will not be refunded if a cancellation is made within 48 hours of the scheduled appointment. This to respect both your time and our time.

The length of your appointment depends on which whitening service you book. Our most popular service, “The Confidence Package”, takes 75 minutes, whereas “The Touch Up Package” takes only 45 minutes. Each appointment will include a consultation, optional before and after photos, shade records, gum barrier application, and a series of whitening applications by one of our professional teeth whitening practitioners.

Teeth whitening is safe for most people and the best candidates are those who have mild to moderate discoloration. There are certain types of discoloration that cannot be corrected by whitening treatments, and there are certain dental or medical conditions that may decrease the effectiveness of teeth whitening. The following clients are not suitable for teeth whitening:

- Clients who are pregnant or breastfeeding. If you wish to have your teeth whitened whilst pregnant or breastfeeding, please contact your health professional first. 

- Clients under the age of 16

- Clients who have not visited the dentist in the past 6-12 months

- Clients with open cavities, gum disease, bleeding gums, swollen and inflamed gums and those who need filling work from their dentist.

If you have any concerns, we would recommend you visit your dentist first to ensure you are dentally fit before proceeding with teeth whitening.

Teeth are made up of an outer layer called enamel and an inner layer called dentin. Tooth enamel is porous, allowing stains from day-to-day things such as coffee, tobacco, and red wine to work their way into the tooth dentin layer and make the tooth look discoloured. The Whitening Co in-studio Pro+ formula contains hydrogen peroxide, an agent that works through the enamel of the tooth to get to these discoloured molecules. The gel spreads through the tooth, working its magic to whiten the entire tooth. As a result, you are left with a brighter, whiter smile.

In studio, we use The Whitening Co. Pro+ 12% hydrogen peroxide whitening gel, our own IP formula. This is a common, safe and effective treatment for whitening natural teeth. If you are prone to or worried about sensitivity, we also have a Pro+ 6% formula available.

Whitening products will not whiten the original shade of existing crowns, veneers, or fillings; however, it can remove any existing topical stains on these restorations. Whitening can be used on the lower teeth to match the shade of veneered upper teeth or vice versa. 

We can guarantee your teeth will be whiter when you leave our studio, we just can’t predict how much whiter! Individual results vary due to your initial tooth shade, genetic factors, lifestyle factors, the strength of gel used and how long it is left on the teeth.

It is best to let us know if you usually experience sensitivity with your teeth. In studio, we will modify your treatment by decreasing the whitening application time, amount or percentage of whitening gel. We also recommend brushing with sensitive toothpaste up to 2 weeks before your whitening appointment, as well as after. Desensitising gel or toothpaste can also be applied and left on your teeth before your appointment to dramatically decrease sensitivity.  Our whitening professionals want to provide you with the best results, with the least amount of sensitivity. 

Teeth whitening does not hurt or permanently damage your teeth. A minor tingling sensation may be experienced in those who have sensitive teeth, however, this quickly subsides after whitening. In some cases, whitening gel may cause irritation to gums. This resolves itself within an hour of your whiten. 

We provide you with some funky safety glasses to shield your eyes in-studio however, our LED light is perfectly safe to use on teeth and gums. 

We will provide you with the best after-care information after your appointment. For those with heavily stained teeth, your teeth whitening professional may recommend the Touch Up package after your initial whiten.

Our at-home whitening products are also perfect for maintaining your beautiful white smile after you visit us in-studio. You can purchase these in store after your appointment or shop them online.

Watch our full in-studio after-care guide →

Teeth whitening is not permanent, but results can last up to 6-12 months, depending on lifestyle factors and how well you look after your teeth after the whitening treatment.  The results will last longer if you avoid foods and drinks that will re-stain your teeth. Most commonly, our clients visit us every 1-6 months.

We suggest a 'white diet' for the first 24-48 hours post-treatment. What we mean by that is avoiding food and drink that would stain a clean white T-shirt. Coffee, Red wine and smoking are key ones to steer clear of.

The Basic Co Limited trading as The Whitening Co (“The Whitening Co”, “Our”, “We” or “Us”)

All our usual terms and conditions and policies apply to Gift Certificates (also referred to as Gift Vouchers or Gift Cards). These terms and conditions will also apply to the purchase and redemption of our Gift Certificates available at www.whiteningco.nz, as well as partner websites.

1. Rules
1.1 The use of gift vouchers falls under the following terms and conditions:

Gift Certificates ordered through our Website or partner websites will be delivered automatically by electronic means to the email address you specify at the time of order.  

Our Gift Certificates include unique numbers and configurable patterns.

Our Gift Certificates must be redeemed at The Whitening Co., as full for the specified services from our Website.  

A Gift Certificate cannot be used to purchase a further Gift Certificate or Online Store Products.

When ordering a Gift Certificate, you should ensure to enter the recipient’s email address correctly.  

We cannot be held responsible if the address is entered incorrectly and someone other than the intended recipient uses the Gift Certificate. Site offers and promotions (including gifts with purchase and discounts) do not apply when purchasing gift vouchers or in conjunction with gift vouchers.

All Gift Certificates are dated and expire 1 year from the date of issue unless specified otherwise.

Gift Certificates cannot be exchanged for cash.

Gift Certificates may only be redeemed against products purchased in the same currency as the Gift Certificate.

We are not responsible if a Gift Certificate is lost, stolen, destroyed or used without permission, and no replacement will be provided in these circumstances.

1.2 Questions, comments and requests regarding Gift Voucher Terms and Conditions are welcomed. Please contact us at info@whitneingco.nz.